---
title: "How to Offer Discounts for Follow-Up Review Requests in ReviewX"
description: "Reward customers with a discount when they review after a follow-up request."
url: "https://reviewx.io/docs/how-do-you-offer-a-discount-for-follow-up-review-requests-with-reviewx/"
updated: "2026-09-30"
category: Review for discount
---

# How to Offer Discounts for Follow-Up Review Requests in ReviewX

When an initial review invitation goes unanswered, introducing a coupon incentive during the follow-up sequence provides a powerful psychological nudge. Hesitant or time-constrained buyers who bypassed the first email are often motivated to submit thoughtful feedback when offered a tangible financial reward on their next purchase.

**ReviewX** features an independent **Follow-Up Review Discount** pipeline that lets you automate coupon distribution specifically for second-stage review invitations without giving away unnecessary discounts during the first request.

  ![ReviewX Follow-Up Review Discount Rules and Coupon Incentive Modal](https://reviewx.io/wp-content/uploads/2026/09/rvx_discount_followup_annotated-scaled.png)

Decoupled Incentive Strategy

ReviewX intentionally decouples reminder email delivery from discount email delivery. The reminder invitation teases the incentive to encourage participation, but the actual coupon code is dispatched by `DiscountForFollowUpReviewRequestEmailJob` only after the review is successfully submitted and verified.

## How the Follow-Up Discount Scheduler Works

The follow-up discount system operates under strict programmatic rules to protect store margins while maximizing review collection:

1. **Eligibility Evaluation:** The SaaS background cron runs daily at 13:00 store time. For each store order, it checks if the first review request was sent and whether the follow-up timing window has elapsed:
   ```
   sent_rvw_req_email_at + discount.follow_up.timing <= now()
   ```
2. **Submission Verification:** When the customer clicks the follow-up CTA and submits their rating and comments, ReviewX writes the review to WooCommerce (`wp_comments`) and fires `ReviewSubmittedEvent`.
3. **Automated Coupon Generation:** ReviewX calls WooCommerce REST API `POST /discount/wp/create` to create a fresh, single-use coupon code with your configured discount type, value, expiry date, and usage limitations.
4. **Reward Delivery:** The customer immediately receives the dedicated discount email containing their code and one-click cart apply button.

## Step-by-Step Guide: Configuring Follow-Up Review Discounts

### Step 1: Open Discount Settings

From your WordPress dashboard, navigate to **ReviewX → Discount for Review** and click on the **Discount settings** tab.

### Step 2: Enable the Follow-Up Discount Condition

Locate the **Discount for follow-up review** section. Switch the toggle to active, then click **Edit condition** to open the configuration modal (annotated above).

### Step 3: Configure Reward Parameters

Customize the reward rules according to your promotional strategy:

- **1. Code Generation Strategy:** Choose *Single Code for All* (for fixed codes like `FEEDBACK15`) or *Generate Unique Code* (for dynamically generated unique coupon codes).
- **2. Discount Value & Type:** Choose between percentage discounts (e.g., `15%`) or fixed currency reductions (e.g., `$10.00`).
- **3. Expiration Window:** Select an expiration period (e.g., `7 days` or `14 days`). Short expiration windows prompt immediate repeat orders. Check *Free shipping* if desired.
- **4. Usage Restrictions:** Enable *Check this box if the coupon cannot be used with other coupons* to prevent coupon stacking with other promotions.
- **5. Save Condition:** Click **Save** or **Create** to activate the rule.

## Measuring Follow-Up Discount ROI

You can monitor the performance of your review reminder and discount funnels under **ReviewX → Discount for Review → Request emails**:

| Metric | Status Code | What It Tells You |
| --- | --- | --- |
| Sent | SENT (2) | Total follow-up invitations successfully dispatched. |
| Opened | OPENED (3) | Number of recipients who loaded the tracking pixel in their inbox. |
| Clicked | CLICKED (4) | Number of customers who clicked the CTA to open the review portal. |
| Completed | COMPLETED (5) | Verified reviews submitted and rewards successfully issued. |

## Frequently Asked Questions

### Can a customer receive both a first-request discount and a follow-up discount?

No. Once a customer submits a review for an order item, the status is marked `COMPLETED` and all subsequent discount or reminder jobs for that item are permanently terminated.

### What happens if a customer unsubscribes from the follow-up reminder?

If the recipient clicks the unsubscribe link, ReviewX updates their email state to `UNSUBSCRIBED (7)`. The customer will not receive any further reminder or discount communications for past or future orders until manually re-enabled.

### Where are the generated coupons stored in WordPress?

All coupons created by ReviewX are native WooCommerce coupons stored in the `wp_posts` table (under `post_type = 'shop_coupon'`). You can manage, edit, or delete them anytime in **WooCommerce → Coupons** or directly in **ReviewX → Discount for Review → Discount codes**.

## Related Guides

- [How to Manage the Follow-Up Review Request Email](https://reviewx.io/docs/manage-woocommerce-follow-up-review-request-email-using-reviewx/)
- [How to Customize Discount Email Content in ReviewX](https://reviewx.io/docs/how-to-woocommerce-manage-the-content-of-the-discount-email-using-reviewx/)
- [How to Offer Discounts for Photo and Video Reviews](https://reviewx.io/docs/how-do-you-offer-a-discount-for-photo-video-reviews-with-reviewx/)
- [How to Offer Discounts for On-Store Reviews](https://reviewx.io/docs/how-do-you-offer-a-discount-for-on-store-review-requests-with-reiewx/)